A while ago I did the Corporate Blogging Survey of Backbone Media, which still can be done. Today the preliminary results are available. Below you can find the results on the questions. Click on the question to see the results. In a couple of week more results will follow.
Question 1 (click for results): We want to understand the major priorities in starting a corporate blog. Before launching your corporate blog, what role did the following considerations play in your company’s decision to start its corporate blog? Please rate each of the following categories according to the scale at the top of the question.
Question 2 (click for results): Please rate your blogs impact on the following factors in your company.
Tags: corporate blogging, corporate blogging survey